RedLine Type Co.

A type design studio in Bangkok, Thailand — formed by Compulsif Media and FingerType.

Stop licensing Helvetica. Start ^owning your type.

We design custom typefaces for brands and companies — built once around how you actually communicate, owned outright, and impossible for a competitor to license.

Every engagement is covered by an NDA — ask about our client roster, across fintech, hospitality, retail, and consumer tech, on your discovery call.

Why serious brands are walking away from Helvetica

We don't keep a public portfolio — most of what we design is under NDA for clients who want their type to stay exclusive. So here's the case we'd make to you directly, in a discovery call, or right here on the page.

^

You're sharing it with everyone else

Helvetica and Arial turn up in fintech pitch decks, hospitality menus, and SaaS dashboards across almost every industry — including the company you're pitching against next week. A shared typeface means a shared visual identity.

^

You're renting the letters, not owning them

A license sets the terms: how many products, how many seats, which platforms. Change vendors, cross a licensing tier, or lose the agreement, and the letters that spell your brand name can go with it.

^

The cost never really stops

Multi-seat, multi-platform, and web-font licenses renew on a schedule and scale as your team and product surface grow. Over a ten-year brand life, a font you don't own can quietly cost more than one you do.

^

A custom typeface becomes a permanent asset

Like your logo, a typeface designed for you outright becomes intellectual property you keep — no renewals, no seat limits, reusable across packaging, product, signage, and campaigns for as long as the brand exists.

A logo makes you recognizable in an instant. A custom typeface makes you recognizable in every sentence you write.

From discovery call to finished font files

01

Discovery call

A focused 30-minute call on Google Meet to understand your brand, your use cases, and which languages your typeface needs to carry.

02

Brief & research

We scope the character set, review your existing brand touchpoints, and map out exactly which scripts and weights the project needs.

03

Concept & drafts

Initial letterforms and key characters come back for your review, scoped to whichever package you've chosen.

04

Refinement

We revise against your feedback and test the typeface in your real applications — packaging, product UI, signage — not just a specimen sheet.

05

Delivery

You receive production-ready font files and a short usage guide, so your team and any partner agencies can implement it consistently.

Four ways to scope your typeface

We also offer smaller plans and licensing-only options beyond what's shown here. Prices below are for a perpetual, exclusive license — bought outright, with no recurring fees, for use across your own company's materials. An absolute IP buyout is available at a higher rate, transferring full ownership and distribution rights to you.

Uppercase Latin +200%

Perfect for brands and decorative type.

$1,499

Perpetual, exclusive license

  • ^ 26 glyphs (uppercase A–Z)
  • ^ About 1 month turnaround
  • ^ Desktop, app, website, commercial & corporate use
Most popular

Numbers + Uppercase + Lowercase Latin +200%

Perfect for marketing materials, advertisements, and billboards.

$2,999

Perpetual, exclusive license

  • ^ 62 glyphs (numbers, upper & lowercase)
  • ^ About 2 months turnaround
  • ^ Desktop, app, website, commercial & corporate use

Mac + Windows Latin Coverage

Perfect for corporations and legal documents — covers virtually every Latin glyph you'd need.

$8,999

Perpetual, exclusive license

  • ^ 243 glyphs — full Mac & Windows Latin set
  • ^ About 3 months turnaround
  • ^ Desktop, app, website, commercial & corporate use

Full Latin + Other Languages

For brands operating across multiple language markets.

Custom

Scoped after discovery call

  • ^ Everything in Mac + Windows Latin Coverage
  • ^ Additional scripts — e.g. Thai, Cyrillic
  • ^ Scripts designed to feel like one family

Questions brands usually ask first

Tell us about your project

Fill out the form and we'll reply within 1–2 business days with next steps — or skip ahead and book a discovery call directly.

Prefer to talk it through?

Book a free 30-minute discovery call on Google Meet.

Book on Calendly

Your brand's voice deserves its own letterforms.

Book a discovery call